Jesse McFaddin Featured on Melo TV News for MAGIC Feb ’12 Event Coverage

Clearly today has been a busy day of posting for the BASM blog – but well worth it!

We bring you yet another post about our client Jesse McFaddin – rocker, producer, designer, social activist & all around cool dude. Today we just received an event recap for MAGIC February 2012 from the awesome ear-to-the-ground crew at Melo TV News. Melo TV is an interview/event coverage platform that looks for what’s new and hot at some of the top events in the country. Last week they were at MAGIC and stopped by the s.l.a.t.e. show floor to check out what’s hot in the urban/street wear category for Fall 2012.

 

Melo TV dropped by the Slip&Co booth to check out the ONLY Japanese street line that presented at s.l.a.t.e! While they were there, Jesse decided to bless them with an impromptu freestyle rap in English & Japanese – which only goes to show how talented our guy is! Fast forward to 1:35 to check out Jesse’s flow! ^_^

 

For more details about Slip&Co, visit www.soundshop.bz

For more information about Jesse McFaddin & his band RIZE, visit www.triberize.net

For press/purchase order requests or other inquiries please contact:

N.America:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

International:

C.E. United

Attn: Cozy Mizoguchi

Email: Cozy@ceu.co.jp

RIZE & fade Performance Dates Set for Canada Music Week 2012!

With less than a month to go to Canada Music Week begins in Toronto, we now have official performance dates and venues confirmed for two of our favorite Japanese rock bands, RIZE and fade.

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RIZE is set to perform on opening night, Wednesday Marh 21st – 10:30PM at Tranzac and again on Friday March 23rd – 9PM at Tattoo Rock Parlour.

For full details for RIZE’s performance or to purchase wristbands, visit their artist page on the CMW website.

fade is set to perform on opening night, Wednesday March 21st – 9:30PM at Tranzac and again on Friday March 23rd – 8PM at Tattoo Rock Parlour. 

For full details for fade’s performance or to purchase wristbands, visit their artist page on the CMW website.

RIZE is a hard rock/metal band that debuted in 2000 with major accomplishments such as performing at Live 8 in 2005 and Live Earth in 2007, having their song “Zero” licensed by Coke Zero Japan/Asia, various songs used for PS2 games such as “BioHazard”, and have appeared live with NIN, Run DMC, Jay Z & Oasis. RIZE is a trio comprised of Jesse McFaddin (founder, guitar & lead singer), KenKen (bassist) and NK (drummer). Both the group, RIZE, and the individual members, are major icons in the Japanese music and pop culture scenes, influencing music, entertainment, gaming and fashion. All three members are considered “rock royalty” in Japan since their fathers are members of the legendary Japanese rock band Pink Cloud.

fade is a unique five member rock group from Japan that truly embodies the ability to effectively bridge Eastern and Western cultures by seamlessly blending the iconic 1980’s American rock sounds with their inherent international flavor. Of its band members, four are originally from the United States. Kansei (guitar), Noriyuki (bass) and Rui (drums/writer/founder) hail from New York and their lead singer Jon Underdown is from Seattle – two influential cities known for heavily shaping the American music scene over the years. The fifth member 5° is from Japan and a noted artist within the community.

For more information about fade its members and their individual projects, visit  http://www.fadeonline.com.

For more information about RIZE, its members and their individual projects, visit www.triberize.net

For booking, interview or other inquiries regarding RIZE, fade or any of the individual members contact:

 

For US/North American inquiries, interview requests & bookings contact:

Big Apple Style Marketing
 LLC

Attn: Dorian Smith

Dorian@BigAppleStyleMarketing.com

 

For International inquires, interview requests & bookings, contact:

C.E. United, Inc/Official International Rep of RIZE & fade

Attn: Cozy Mizoguchi

Cozy@ceu.co.jp

RIZE Tracks Now Available as Ringtones & Truetones for US Mobile Customers

Yes, you read correctly!

Through BASM’s mobile distribution partner Vio Mobile, US Rizers can now purchase ringtones and truetones from four of RIZE’s latest albums: K.O., Experience, Alterna and Spit & Yell. All tones are $2.99 and are available via short code purchase through the following national and regional mobile carriers in the United States:

• Alltel
• AT&T
• Boost
• Cellular One
• Nextel
• Sprint
• T Mobile
• US Cellular
• Verizon
• Virgin Mobile
• Cellular South
• NTelos
• Cellcom
• Bluegrass
• Centennial Wireless
• Cellular One of East Central Illinois
• Appalachian Wireless
• Immix Wireless
• Revol Wireless
• Unicel
• West Central Wireless
• Farmers Mutual Telephone Company

For short code purchase details, read on below:

 

Alterna TEXT RIZEUP1 TO 69937 FOR “28″ TEXT RIZEUP2 TO 69937 FOR “124℃” TEXT RIZEUP3 TO 69937 FOR “AMERICAN HERO” TEXT RIZEUP4 TO 69937 FOR “FEELING” TEXT RIZEUP5 TO 69937 FOR “GHOST” TEXT RIZEUP6 TO 69937 FOR “HEIWA” TEXT RIZEUP7 TO 69937 FOR “KAMI” TEXT RIZEUP8 TO 69937 FOR “PINK SPIDER” TEXT RIZEUP9 TO 69937 FOR ROAD II RAION” TEXT RIZEUP10 TO 69937 FOR “TEN TO CHI NO HAZAMA NI LKIRU SHONEN” Experience TEXT RIZEUP11 TO 69937 FOR “EXPERIENCE” TEXT RIZEUP12 TO 69937 FOR “GET THE MIC” TEXT RIZEUP13 TO 69937 FOR “GOTANDA” TEXT RIZEUP14 TO 69937 FOR “JESUS AND MARIA” TEXT RIZEUP15 TO 69937 FOR “ME” TEXT RIZEUP16 TO 69937 FOR “MIDDLE FLOWER” TEXT RIZEUP17 TO 69937 FOR “MUPPET” TEXT RIZEUP18 TO 69937 FOR “XL” TEXT RIZEUP19 TO 69937 FOR “YUZURIHA” TEXT RIZEUP20 TO 69937 FOR “ZERO” K.O. TEXT RIZEUP21 TO 69937 FOR “DEAR MR. PRESIDENT” TEXT RIZEUP22 TO 69937 FOR “HAE” TEXT RIZEUP23 TO 69937 FOR “I’M A BICH” TEXT RIZEUP24 TO 69937 FOR “KAZE” TEXT RIZEUP25 TO 69937 FOR “HUSH BERRY” TEXT RIZEUP26 TO 69937 FOR “LADY LOVE” TEXT RIZEUP27 TO 69937 FOR “LIVE OR DIE” TEXT RIZEUP28 TO 69937 FOR “NANDEMONAI HI NO LWAI HOU” TEXT RIZEUP29 TO 69937 FOR “PARADOX TAISOU” TEXT RIZEUP30 TO 69937 FOR “PLEASE OH PLEASE” TEXT RIZEUP31 TO 69937 FOR “RIZE” TEXT RIZEUP32 TO 69937 FOR “TELEVISION SONG” Spit & Yell TEXT RIZEUP33 TO 69937 FOR “BLACK FLY” TEXT RIZEUP34 TO 69937 FOR “BUSH” TEXT RIZEUP35 TO 69937 FOR “CRY” TEXT RIZEUP36 TO 69937 FOR “FRADE” TEXT RIZEUP37 TO 69937 FOR “HAVOC” TEXT RIZEUP38 TO 69937 FOR “KONOMAMA-TENSAIBAKA (RIZE BACKING DEF TECH) TEXT RIZEUP39 TO 69937 FOR “OWTKAST” TEXT RIZEUP40 TO 69937 FOR “RIZE IN YA AREA” TEXT RIZEUP41 TO 69937 FOR “STAND UP” TEXT RIZEUP42 TO 69937 FOR “STRAY DOG” TEXT RIZEUP43 TO 69937 FOR “SUNAHAMA” TEXT RIZEUP44 TO 69937 FOR “SUNDAY MORNIN” TEXT RIZEUP45 TO 69937 FOR “TOKYO RATS” TEXT RIZEUP46 TO 69937 FOR “YOUTH II YOUTH”

RIZE is a hard rock/metal band that debuted in 2000 with major accomplishments such as performing at Live 8 in 2005 and Live Earth in 2007, having their song “Zero” licensed by Coke Zero Japan/Asia, various songs used for PS2 games such as “BioHazard”, and have appeared live with NIN, Run DMC, Jay Z & Oasis. RIZE is a trio comprised of Jesse McFaddin (founder, guitar & lead singer), KenKen (bassist) and NK (drummer). Both the group, RIZE, and the individual members, are major icons in the Japanese music and pop culture scenes, influencing music, entertainment, gaming and fashion. All three members are considered “rock royalty” in Japan since their fathers are members of the legendary Japanese rock band Pink Cloud.

For more information about RIZE, visit www.triberize.net

For interview inquiries, booking or other questions please contact:

North America:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

International:

C.E. United

Attn: Cozy Mizoguchi

Email: Cozy@CEU.co.jp

fade Tracks Now Available as Ringtones & Truetones for US Mobile Consumers

Yes, you read correctly!

Through BASM’s mobile distribution partner Vio Mobile, US fade fans can now purchase ringtones and truetones from three of fade’s latest albums: To Find a Better Tomorrow, Age of Innocence and Kings of Dawn. All tones are $2.99 and are available via short code purchase through the following national and regional mobile carriers in the United States:

• Alltel
• AT&T
• Boost
• Cellular One
• Nextel
• Sprint
• T Mobile
• US Cellular
• Verizon
• Virgin Mobile
• Cellular South
• NTelos
• Cellcom
• Bluegrass
• Centennial Wireless
• Cellular One of East Central Illinois
• Appalachian Wireless
• Immix Wireless
• Revol Wireless
• Unicel
• West Central Wireless
• Farmers Mutual Telephone Company

For short code purchase details, read on below:

Kings of Dawn TEXT 11FADE1 TO 69937 FOR “BLACK HEARTS & DOLLAR SIGNS” TEXT 11FADE2 TO 69937 FOR “BORN READY” TEXT 11FADE3 TO 69937 FOR “COSMICALISM” TEXT 11FADE4 TO 69937 FOR “KINGS OF DAWN” TEXT 11FADE5 TO 69937 FOR “RELAX”" TEXT 11FADE6 TO 69937 FOR “TIDES OF CHANGE” Age of Innocence TEXT 11FADE7 TO 69937 FOR “FACE” TEXT 11FADE8 TO 69937 FOR “IT WAS YOU” TEXT 11FADE9 TO 69937 FOR “LAST MAN STANDING” TEXT 11FADE10 TO 69937 FOR “LET IT GO” TEXT 11FADE11 TO 69937 FOR “REALITY LOST” TEXT 11FADE12 TO 69937 FOR “REFLECTION” TEXT 11FADE13 TO 69937 FOR “SO FAR GONE” TEXT 11FADE14 TO 69937 FOR “SPIN” TEXT 11FADE15 TO 69937 FOR “THE AGE OF INNOCENCE” TEXT 11FADE16 TO 69937 FOR “TRAPPED” To Find A Better Tomorrow TEXT 11FADE17 TO 69937 FOR “BREAK AWAY” TEXT 11FADE18 TO 69937 FOR “FILTER” TEXT 11FADE19 TO 69937 FOR “FOOL” TEXT 11FADE20 TO 69937 FOR “MISS YOU” TEXT 11FADE21 TO 69937 FOR “SLITTING REGRET” TEXT 11FADE22 TO 69937 FOR “THE SOUND OF LIGHT” TEXT 11FADE23 TO 69937 FOR “TILL THE END OF TIME”

fade is a unique five member rock group from Japan that truly embodies the ability to effectively bridge Eastern and Western cultures by seamlessly blending the iconic 1980’s American rock sounds with their inherent international flavor. Of its band members, four are originally from the United States. Kansei (guitar), Noriyuki (bass) and Rui (drums/writer/founder) hail from New York and their lead singer Jon Underdown is from Seattle – two influential cities known for heavily shaping the American music scene over the years. The fifth member 5° is from Japan and a noted artist within the community.

For more information about fade its members and their individual projects, visit  http://www.fadeonline.com.

For US/North American inquiries, interview requests & bookings contact:

Big Apple Style Marketing
 LLC

Attn: Dorian Smith

Dorian@BigAppleStyleMarketing.com

For International inquires, interview requests & bookings, contact:

C.E. United, Inc/Official International Rep of RIZE

Attn: Cozy Mizoguchi

Cozy@ceu.co.jp

Slip&Co x MAGIC Feb ’12 Event Recap!

Finally, we’re releasing the event recap for MAGIC February 2012!

This is just a quick overview of pictures, videos and links from press, interviews and events at MAGIC. Last week, we had the pleasure of helping to launch the popular Japanese men’s street wear line, Slip&Co in the US. What’s more after months of working on marketing campaigns for Jesse, his line Slip&Co and his band RIZE, we finally got to meet him. And for the record, he’s one of the coolest, down to earth people we’ve met in a long time – with a real love for milk! For the full experience with access to videos of Jesse’s interviews and more, click the link to the full piece on Issuu.com.

http://issuu.com/bigapplestylemarketing/docs/slipco_magic_recap_feb12

 

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For those unfamiliar, Slip&Co is designed by iconic Japanese rock artist Jesse McFaddin – the frontman for RIZE, a legendary Japanese alternative rock band. The line is envisioned to be a collection that could appeal to young and mature rockers & urban fashion lovers alike. With an array of graphic tees, carefully crafted button downs & jackets and premium Japanese denim, the line was well received at MAGIC. The Slip&Co booth was always full of press and buyers from the start of the show to the last day including Open Fly Magazine, Swagg Magazine, Urban Fashion Weekly, 411 Magazine and more.

Additionally, collaborating lines stopped by to visit with Jesse, namely Blackfly frames & sunglasses which has partnered with Jesse McFaddin & Slip&Co to create a collection of McFaddin “F’in Rock Star” frames.

For those who are curious, s.l.a.t.e. is the street wear division of MAGIC which is quickly becoming a focal point for the three day industry only trade show. MAGIC is an event where buyers from some of the world’s top department stores and boutiques preview and write orders for designs from established and up-and-coming lines that are showcasing men’s, women’s and accessories looks for the next season. This February, lines unveiled their Fall 2012 collections.

For more details about Slip&Co, visit www.soundshop.bz

For more information about Jesse McFaddin & his band RIZE, visit www.triberize.net

For press/purchase order requests or other inquiries please contact:

N.America:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

International:

C.E. United

Attn: Cozy Mizoguchi

Email: Cozy@ceu.co.jp

Jesse McFaddin Joins Blue Microphone’s “Blue MOB”

We’re so psyched to announce that Jesse McFaddin, a multi-talented artist, producer, fashion designer & front man for popular rock band RIZE was recently added to the elite group of artists featured on Blue Microphone’s website in their Blue MOB (Musicians of Blue) community. The Blue MOB, is an exclusive community of artists, engineers, producers, composers and DJs who are users and fans of Blue (Microphones).

Jesse McFaddin rocks out on a Blue Mic

Blue Microphones was founded in 1995 and believes in combining cutting-edge design with technology that sounds like nothing else on the planet. By building on years of repairing & improving classic Golden Age microphones, and recognizing advances in digital processing, Blue fundamentally changed the way microphones are imagined. As a result, they’ve created a line of mics with custom-designed sonic signatures that make each Blue microphone unique or to put it simply: the perfect analog devices for the digital age.

To visit Jesse’s artist profile on Blue Microphone visit http://www.bluemic.com/bluemob/jesse_mcfaddin/

For more information about Blue Microphone visit www.bluemic.com

For more information about Jesse McFaddin, visit www.triberize.net

To book Jesse for an interview, a performance or for other inquiries contact:

N. America:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

International:

C.E. United

Attn: Cozy Mizoguchi

Email: Cozy@ceu.co.jp

RIZE Debuts on Galaxie Music Cable Network in Canada!

We’re so excited about this development that we’ve been working on!

This past Friday, February 10th, RIZE debuted on the Canadian based music playback channel, Galaxie. Galaxie, is a continuous music network that is available throughout Canada via cable television. It offers a variety of continuous music channels which are uninterrupted by ads or talk. Although Galaxie is primarily focused on the Canadian market, reaching an estimated 40 million households, it is beginning to grow in the US and has a presence in Europe as well.

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Already, RIZE has been getting a lot of love from the programmers at Galaxie, with multiple placements being recorded in the past 24 hours. If you live in Canada or have access to the Galaxie platform via the Internet or your mobile phone, you can now listen to RIZE on the “Asian Flavour” channel which features popular artists from Asia – including OSTs (which is awesome because  we love K-Drama OSTs!!!)! We ♥ Galaxie because they keep a record of every track played for the last 24 hours so you can go back and find the name of an artist or song if you weren’t able to remember from listening to the actual station.

RIZE’s appearance on Galaxie is perfectly timed since next month they will appear in Toronto to perform for the Canadian Music Week fest before heading to New York for their first US performance in many years.

RIZE is a hard rock/metal band that debuted in 2000 with major accomplishments such as performing at Live 8 in 2005 and Live Earth in 2007, having their song “Zero” licensed by Coke Zero Japan/Asia, various songs used for PS2 games such as “BioHazard”, and have appeared live with NIN, Run DMC, Jay Z & Oasis. RIZE is a trio comprised of Jesse McFaddin (founder, guitar & lead singer), KenKen (bassist) and NK (drummer). Both the group, RIZE, and the individual members, are major icons in the Japanese music and pop culture scenes, influencing music, entertainment, gaming and fashion. All three members are considered “rock royalty” in Japan since their fathers are members of the legendary Japanese rock band Pink Cloud.

For more information about RIZE, visit www.triberize.net

For interview inquiries, booking or other questions please contact:

North America:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

 

International:

C.E. United

Attn: Cozy Mizoguchi

Email: Cozy@CEU.co.jp

RIZE & fade Featured in a JaME Article for Canadian Music Week

A short but sweet post since it is a bit late here in NYC!

As usual, we love it here at BASM when someone else writes about our clients and we’re happy to report that tonight we’re promoting an article that was published February 5th on the website Japanese Music Entertainment or JaME for short. The article basically highlights that both fade and RIZE will be acts showcasing their awesome talents at the upcoming Canadian Music Week festival (CMW) that is slated to take place in Toronto, Canada from March 21st through the 25th.

RIZE & fade article from JaME for their upcoming CMW appearance

And of course, both groups will be making a guest performance appearance in New York (fade’s first US performance, RIZE’s return US performance) in an “East Meets West” event immediately after CMW. The bands will be sharing the stage with some amazing up and coming US acts that are actively making moves in their respective genres.

Details regarding specific performance dates and venues for CMW are TBA – as well with their NYC appearance.

For more details about fade visit www.fadeonline.com

For more details about RIZE visit www.triberize.com

For updates regarding RIZE & fade’s CMW performance schedule, check out their respective artist pages on the CMW website:

fade CMW Artist Profile

RIZE CMW Artist Profile

For interview requests, booking and press inquiries for either RIZE or fade please contact:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com

Fade Fans…Take a Tiny Poll for Me!

As many of you know, I don’t usually write in first person on the BASM blog – mainly because it’s not about me but about my clients or random marketing things I see online, on TV or in the world. But it’s been a busy few days for me with interesting and exciting news!

I (Dorian) am now the International Street Team Coordinator for fade. fade fans know that there’s been a huge push towards creating regional street teams and some of you have been interacting with me over the past few weeks. Which by the way…I think you guys rock and am so psyched to see this project blossom!

Now, if you’ve followed the BASM blog, you know that in 2011 I laid a lot of ground work for fade in terms of distributing their content. So, if 2011 was laying the foundation…2012 is the year we build the house. Do me a favor and take the little poll I created. It’s literally just one question and is oh so painless!

From there, I can seriously start creating targeted strategies for you street teamers! ^_^

And please share this post with other fade fans who may not be aware of it!

Note, I’ll also be posting a link to this blog post in the fade street team forum!

BASM Client CuffLinks Pops Up on Mobile iPad Ad!

We took this straight from our client CuffLink® iPhone Wristband blog because we wanted to share the news:

This is a quick and easy post! This image was forwarded to us by a friend of ours who plays Words With Friends (and seriously, who doesn’t because that game is addictive and so much fun!!!). As we all know, in the free version of WWF, there are ads that play between each move made. And lo and behold, what should show up but an ad from Sky Mallfeaturing our CuffLink®! Check out the image below!

The CuffLink featured on a Sky Mall ad during Words With Friends for the iPad

For more info on the CuffLink®, visit www.cufflinksystems.com or contact:

Big Apple Style Marketing

Attn: Dorian Smith

Email: Dorian@BigAppleStyleMarketing.com